Benefits of Opcity Realty
To Agents
Opcity takes most of the risk associated with buying leads away. With traditional lead generation you will have to pay for the referral upfront, and then spend time to screen and follow up with the lead in an attempt to convert them into a client. With Opcity you will receive a quality lead that has already been screened, and stated that they are ready to begin working with an agent. Then if you get to closing with them, you will pay Opcity a percentage of your commission. If you don’t reach closing, you won’t owe Opcity anything.
To Brokerages
You will undoubtedly receive a monetary benefit from using Opcity if your agents are closing more deals from using it. The more your agents make, the more you make. In addition to the monetary benefits though, Opcity does offer a few more benefits to brokerages. The platform takes care of some of the time consuming tasks you are faced with. They will complete the following:
- Follow up with leads
- Assign leads to agents
- Monitor sales performance
- Monitor follow-up processes
When you utilize this service you will pay a small fee per lead, and then a reduced percentage to cover the rest of the referral fee once the lead reaches closing. Not to worry though, you can still expect the same high quality leads that are promised to individual agents using the service.
