Having overly complicated, inefficient transactions requiring five different apps is more than just a minor inconvenience. Inefficiency is stress. Inefficiency is money left on the table. Inefficiency is consumers deciding not to go through the monumental hassle of buying or selling a home if they are comfortable where they are.
In other words, everyone (buyers, sellers, and agents) would win if the entire transaction—from finding and listing a home to closing on that home—were conducted on a single platform.
It isn’t just buyers, sellers, and agents who benefit from more efficient, convenient real estate transactions. George Mason University economist Tyler Cowen has argued that making it easier for people to move around is good for society, and not just because it means more home sales and a stronger housing market. The ability to move to another community, city, or state for a better job or career opportunity creates a stronger economy for everyone.
We recognize that everyone with a stake in the real estate market (which is literally everyone, even if you’re not looking to sell your home or buy a new home anytime soon) benefits from more a more efficient, more convenient way to sell and buy houses. That’s why our team of real estate thought leaders, visionaries, and entrepreneurs has built the industry’s premier platform that allows sellers and buyers to conduct their entire transaction in one place.
